A little over a year ago we embarked on a program that we call Product Placement where we approached merchants on behalf of charities with a proposal that they would donate hundreds of items in exchange for a strong marketing ROI.  In essence we said, ‘don’t do this just to be charitable- do this because you [...]

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We just crossed a threshold on a metric that I hold dear- the amount of money we have helped worthy causes raise. As of a few days ago we have helped raise over $60 million.
And www.biddingforgood.com had over 400,000 unique visits in March.
Feels pretty good. Not a bad way to make a living.

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I just saw the new Harris poll suggesting that folks are giving less to fewer causes. Sorta sounds right as in soft economic times folks pull in. And it reminds me why auctions are so important in today’s environment where the demand for services is going up while fundraising dollars are going down.
Fundraising auctions are [...]

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